Transformed Vimeo's marketing web group into a strategic engineering org. Decoupled from a legacy PHP monolith to standalone Next.js servers with ISR, migrated CI/CD to GitHub Actions, and established an experimentation framework with Eppo.
Travis
Shields
Teams, platforms & AI-accelerated impact.
Hands-on engineering leader — I turn underperforming teams and brittle legacy platforms into high-performing orgs that ship. 10+ years across Vimeo, WeWork and Madison Square Garden. Now looking for the next one.
About
I turn underperforming teams and brittle legacy platforms into high-performing orgs that ship.
As Director of Engineering at Vimeo, I led transformational initiatives that modernized enterprise web platforms and built high-performing teams — specializing in platform architecture, marketing technology, experimentation, design systems, and AI-accelerated engineering that delivers measurable business impact.
My leadership approach centers on developing technical leaders who own architecture and decision-making autonomously. I've mentored engineers to win Director's Cut awards for transformational work, and pioneered AI-accelerated development workflows with Claude Code and GitHub Copilot, paving the way for agentic coding.
With 10+ years across Vimeo, WeWork and Madison Square Garden, I'm committed to cultures of ownership, excellence and continuous innovation. And I stay hands-on — nights and weekends, I'm still shipping side projects.
Skills & Technologies
Leadership & Strategy
Building teams and roadmaps that reliably deliver.
- Engineering Leadership
- Team Development
- Technical Roadmapping
- Cross-Functional Collaboration
- Agile/Scrum
- Mentoring & Coaching
Tools & AI
Agentic workflows and the tooling built into how the team ships.
- Claude Code
- GitHub Copilot
- AI-Accelerated Development
- Docker
- GitHub Actions
- Datadog
Platform & Architecture
Modernizing brittle legacy stacks at enterprise scale.
- Platform Modernization
- Microservices
- Micro-Frontends
- Design Systems
- CI/CD Pipelines
- Cloud Infrastructure (AWS, GCP)
Frontend Technologies
Fast, accessible, componentized interfaces.
- Next.js
- React
- TypeScript
- JavaScript
- Tailwind CSS
- Storybook
Backend & Data
The services and data behind the product.
- Node.js
- GraphQL
- RESTful APIs
- NoSQL/SQL
- AWS Lambda
- Elasticsearch
Experimentation & Analytics
Data-driven optimization as the default.
- A/B Testing Frameworks
- Eppo Platform
- Data-Driven Optimization
- RUM & Performance Monitoring
- Amplitude
- Conversion Optimization
Professional Work
WeWork Employee Platforms
Managed eight engineers building internal apps and microservices. Led a micro-frontend proof-of-concept that eliminated cross-team dependencies, and launched a check-in management tool that drove a 140% increase in Net Promoter Scores.
Led engineering on Madison Square Garden's primary web property. Built Lambda@Edge adaptive image resizing that cut page load times by 30%, and overhauled Elasticsearch indexing from PHP to Node.js Lambdas reducing rebuild time by 85%.
Led a comprehensive sitewide redesign and built custom modules integrating NBA APIs for real-time stats and game scores. Built the All-Star voting platform that helped Kristaps Porziņģis make the 2018 All-Star game, voted best campaign in the league.
Side Projects
Ask a question, share one link, watch the group vote in real time.
Roguelike Snake with wave progression, power-ups and a CRT glow.
AI cook plans, prep guides and live timelines for the smoker.
Offline-capable, real-time collaborative lists with smart autocomplete.
CLI that turns a repo's history into narrative summaries with Claude.
Zero-dependency, type-safe data structures. 600+ tests.
Transforms song lyrics into Yoda's speech pattern with Claude AI.
Say Hello
Looking for my next engineering leadership role. Open to conversations about platforms, AI-accelerated teams, and the occasional brisket.